Data Quality Management solutions for a better customer experience and customer relationship management.
The Services, Leisure and Tourism sectors often have high abandonment rates and operate in an extremely competitive environment.
To gain market share and have a competitive advantage, agencies must invest in an ultra-efficient customer journey and detailed customer knowledge to provide an optimal experience.
Data quality management offers solutions to improve customer data entry in the booking stages and help perpetuate the customer relationship.
In order to offer an optimal customer journey, players in the Services and Leisure sector must be able to accelerate and simplify the booking stage and optimize the management of the customer relationship by relying on healthy and reliable customer data.
Remove the irritants affecting the customer experience. Autocomplete accelerates and makes the customer data collected reliable, irrespective of the touchpoint (phone, chat, online booking form, etc.). By entering very few characters in the fields, suggestions enable you to select the full and accurate information directly.
Automatically capture and check your customers’ data during the booking process. You thereby improve the effectiveness of your agents and/or the time spent by the customer entering their information. In this way, the user journey is optimized and you’re sure that the customer data collected has already been verified and approved.
Simplify the ordering or booking process in an aim to optimize the conversion rate and make the databases reliable. The customer journeys provided must be as intuitive and smooth as possible. By checking the customer data during the booking process, you reduce the time and effort necessary to fill in a form.
By capitalizing on your data and giving it a central position, you can adapt to your customers’ expectations. Optimize the quality of the data and obtain reliable and lasting customer knowledge which is essential for your organization’s customer advisers and marketing teams and to improve the customer relationship.
By simplifying the input of customer data in online booking, you guarantee the reliability and quality of the information entered. You thereby ensure the deliverability of your e-mail and mail campaigns, reduce the costs of undeliverable items, optimize the lead conversion rates and benefit from significant time saving.
Make your customer data reliable to benefit from better customer knowledge. Identify those who are moving home, keep contact and stay connected to their needs. Establish solid and sustainable relationships with your customers to develop and perpetuate your company’s commercial activity, at minimal cost, thanks to DQE One.
The DQE solutions were easy to implement, the project and acceptance went smoothly, and the quality of exchanges between our integrator and the DQE project manager was optimal.
In addition to the robustness of DQE technology, the team makes all the difference. There are real technical experts who really understand the business challenges and use-cases. Our Data Quality project is going perfectly.
DQE provides us with unified, qualified customer data, a prerequisite for applying our targeting rules on a controlled basis. Today, our email campaigns have improved in terms of deliverability, with a rate of 99%, as well as a better open rate.
“Duplication is a huge challenge in a multi-brand context. With DQE, we can overcome this and, starting from scratch, turn our RCU in Salesforce into a real Golden Record.
According to an internal survey, DQE is THE solution that 83% of our sales staff can’t live without. What’s more, since we started using DQE solutions, the deliverability rate of our marketing campaigns has risen from 91% to 98.9% in 2022.
“DQE has been integrated into our scoring engine for almost a year. Over the period, we have halved the fraud rate and maintained it at the lowest level, while our customer base has more than doubled.”
“Since we’ve been using DQE’s real-time input qualification, we’ve seen a 20% to 25% dropout rate when creating online accounts.”
DQE has enabled us to eliminate duplicates on almost 20% of the company records in our Salesforce CRM and maintains our unified customer repository, including the integration of new databases. Harvest thus centralizes customer knowledge as it expands through acquisitions.
With DQE, the assisted entry of postal addresses has reduced the time spent by our customers on the Royal Canin website form by 20%. The result is a better experience at this strategic stage in the purchasing tunnel, and a 5% higher conversion rate.
“The quality of the contact data provided to our financial partners has improved the credit application transformation rate by +2% since we started using DQE solutions.”
25,000 email addresses invalidated in the past by ISP servers that were no longer responding could be requalified as existing and reachable. Bip&Go was able to to re-establish contact with these customers, propose new offers and generate additional revenue.
Thanks to the DQE technology, we have access to a very interesting quality of results. This performance allows us to correctly measure data quality within the BPCE group and all its banking establishments.
Within a few months of the deployment of the DQE entry assistance, our vendors have entered into the database complete and verified data of 20% more additional customers, meeting our recruitment objectives.
DQE helps our customers enter their shipping and contact information quickly and easily. This seamless experience drives conversion rates and controlled entries ensure smooth delivery and addressing operations
DQE allows us to know the real proportion of duplicates in our database, to deduplicate them and to find the exact number of customers present in the database – fundamental information for the Hess Automobile e-commerce project.
DQE is a must-have to restore the quality of a customer database and maintain it in real time. In emailing campaigns, it insures solving the problem of bounces on ISP servers.