Marketing with calls and texts: the benefits of verified phone numbers
The confidence generated by mobile number validation also improves the results of text message or phone call marketing campaigns. With validated contact information on mobile and fixed lines checked against phone operators, calls are successful and text messages are delivered to the right cell phone. For marketing teams, this level of data quality creates more opportunities for ROI and overall success. For customers, they can rest assured they’ll get information they need, like verification codes, and want, like discounts or exclusive offers.