How Data Quality Can Unlock Salesforce's Full Potential

ARTICLE

Top Ways to Clog a CRM of Unqualified Data

A DQE Blog Post (October 2024)

Data quality within a CRM can truly make or break an entire business.

Without the ability to confidently find and communicate with customers, the potential to grow, win, or simply retain business can be nonexistent. Consider: Can you encourage repeat business if a customer accidentally provides their email address with a typo in the domain? A message intended for Gmail but sent to “Gmial” will not be delivered, even if the human eye can assume it’s supposed to be a Gmail box. Bad data can spoil a customer relationship.

There are several reasons a customer data platform can become a treasure trove of bad data, but luckily, there are also simple ways to keep it clean.

ARTICLE

Data Quality: The Key to Success in AI Use Cases

A DQE Blog Post (November 2024)

After a period of experimentation, generative AI is now entering a deployment phase in operational solutions. Advanced language models are now more widely available to mature technology teams, lowering barriers to entry.

However, AI must be trained with relevant and reliable data in order to deliver convincing results in its applications. That’s why, when customer data comes into play, the first thing to do is to qualify the elements of its foundation, i.e. customer contact data. What is at stake is the reliability of AI results, user confidence, and successful use cases. Let’s take a more detailed look.

ARTICLE

How You Can Fix Your Dirty, Inaccurate Salesforce Data Once and for All

By Andreea Doroftei, Certified Salesforce Consultant (July 2024)

Highlights:

Confirm the validity of any email, phone number, and address across all Salesforce records.
Enjoy a duplicate-free database through the use of Smart Contextual Matching, granular matching rules, and automated merging.
Verify records at all times with real-time validation or scheduled jobs.
Easily analyze the processed records with Reports and Dashboards.

Discover the unique features and powerful differentiators that make DQE stand out from the crowd. The highlights video provides an engaging overview of how our tools can transform your Salesforce experience.

ARTICLE

Maximize AI Efficiency with Data Governance

By Philippe Richard, Head of Marketing at DQE (September 2024)

In today’s data-driven world, organizations are constantly seeking ways to harness the full potential of their data, especially when it comes to maximizing AI efficiency. But how do you ensure your data remains sustainable and reliable? The answer lies in robust Data Governance.

1. Current Trends in Data Management

2. Taking Data Management to the Next Level of Sustainability

VIDEO

The Ultimate Guide to Data Cleansing/Deduplication Apps

Join Ben McCarthy, founder of Salesforce Ben, as he dives into the essentials of data quality in the Salesforce ecosystem in this episode of the Salesforce AppExchange Series.

This insightful video explores best practices for data cleansing and deduplication, featuring a detailed demonstration of DQE, a leading app in the Salesforce space. Learn how DQE stands out as the ultimate solution for optimizing data quality and driving success within your Salesforce environment.

VIDEO

MyDaina by DQE: Your New AI Assistant

DQE is pushing the boundaries of innovation by redefining Data Quality in the age of Artificial Intelligence.

Coming soon: MyDaina by DQE, an intelligent assistant designed to ensure the success of your projects.

To fully experience this groundbreaking innovation, we invite you to discover our assistant through an exclusive video demonstration.

How Data Quality Can Unlock Salesforce's Full Potential

Quality customer data for everyone at all times.

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